Special
Interest Articles
Check out The Inside Look this month, we are cooking
up something special and it involves slashing prices
beyond belief!!
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| They
have it all! Get the best of the best with a Hunter
Douglas Blind! Request your free
sample now! |
| "Our
Passion is Your Window Fashion" |
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Versatility
to the Max |
Many
people think of roman shades in a "hobbled"
or tear drop shape as they cascade down their
windows. What many may not realize is the
versatility a roman shade offers. If you are
a modern thinker with modern sensibilities,
then you may want to go with a flat roman
shade. A more traditional thinker will favor
the hobbled roman shade. These style preferences
actually vary by region. The south favors
the hobbled-style roman shade and the rest
of the country favors the flat.
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Flat
shades are quickly becoming the more popular
of the two. They offer a simplicity and versatility.
They are an effective way to display fabrics,
to show off prints, and to add an aesthetic
interest. Roman shades themselves pair well
with almost any window treatment imaginable.
Valances, Scarves, swags, and cascades; you
name it, roman shades will coordinate with
it. Often light to medium colors are
ordered over dark colors. |
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It's
true that hobbled shades are an ideal solution
when a full drapery look is desired, but with
our homes attaining a more modern look, flat
roman shades have started outselling the tear
drop or hobbled shade. The most popular roman
shade is now made out of woven wood, for that
natural look. People want something with a
rich texture as the backbone of their room.
It allows them to use more materials and get
a better overall design with the room. BlindsOnSale
offers all these styles and more! |
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Who's
The Boss? |
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Many of our customers already know this fabulous
woman, but its time to delve deeper into Barbara
Rolen, Co-owner of BlindsOnSale.com. I had
the pleasure of interviewing her this last
month. So without further a due, here is that
interview.
Q: Why did you decide to go into the window
covering business?
A: I was tired of seeing people spend their
hard earned money on window fashions they
did not know anything about. I wanted to have
a business that educated customers before
they bought. There are many times people will
call and not really know what they want. We
walk them through the decision educating them
along the way. After all, informed educated
customers will be the happiest with their
window fashions.
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Q:
How long have you been in business?
A: We have been selling window fashions specifically
for over 16 years. We have been in the Interior
Design business for over 30 years.
Q: Why do you think BlindsOnSale has the most
loyal customers in window fashion?
A: We at BlindsOnSale research and know every
end of our products. Buts it's more about
getting the right product for the right décor.
Even when customers have mess ups we do everything
we can to make sure that the customer ends
up with the right product. That is way our
slogan is "Our passion is your window
fashion." When we say it, we mean it.
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"…After
all, informed... customers will be the happiest
with their window fashions."
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Q:
In your opinion, with so many options out
there, how should a customer start shopping
for window coverings?
A: first and foremost is function. Decide
what the window covering should do for you.
Do you need a full view? Do you need blackout?
Does it need to tilt open and closed? Then
you need to decide between a fabric shade
for a softer look or a wood blind for a crisper
edge.
Q: What is the single most important decision
in window coverings today?
A: Color is one, and style is next. They both
go hand in hand. If you are not happy with
the color, it does not matter what window
covering you bought. If you're not happy with
the style, you have to look at it everyday.
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Serious
Brands,
Even Better
Prices,
Visit us today at
www.BlindsOnSale.com
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Q: Do you have the products you sell in your
own home?
A: Yes, I have the Woodlore plantation shutters,
also Comfortex plantation shutter blinds,
and Graber Crystal Pleat cellular shades.
I coordinated all of them with custom made
drapes. If you decorate right you will never
have to replace your window coverings, they
will always be in style.
Q: What is the most memorable experience in
your 16+ years of selling great window fashion?
A: Ah yes, our very first Internet order.
The customer lived in California right on
the ocean. She needed a window covering that
would give her privacy at night, but allow
for a great view during the day. |
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"It
always gives me a fuzzy feeling to see us helping
people. It's why I do this."
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We recommended the Comfortex Shangri-La. This
was back in 1998. She loved the shades so
much she is now a decorator as a hobby and
together we have put together beautiful window-scapes
that have even taken my breath away. Many
customers over the years have sent pictures
and testimonials of how great their blinds
look. It always gives me a fuzzy feeling to
see us helping people. It's why I do
this.
Q: What is your prediction on the next wave
in window fashion?
A: The best selling products will still be
2" Horizontal products. |
People who are in their home for 5 years or
less will buy these. However people who are
staying in their home will go towards upper
end fabric shades for the elegance and permanence
of it.
Thanks so much to Barbara Rolen for sitting
down with me and letting me interview her.
If you would like to know what shades look
best on your window, please give a designing
consultant a call at 1-800-919-4301.
Happy Halloween from
BlindsOnSale! |
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Designer
Tips and Trade Secrets |
The
days are shorter, the nights longer -
it's time to stop looking through that
bare, black hole of a window and get it ready
for the upcoming winter and holiday season!
Raise Your Room Temperature!
As the temperature drops outside, adding color,
texture and window treatments will dramatically
change a room from cool to warm and cozy.
Adding panels and a top treatment can be just
the thing to warm up a room (lined treatments
act as an insulator). It's a perfect time
to change out your existing window treatments
with wood blinds or cellular shades …
their insulating properties will keep rooms
warmer all winter long (and cooler next summer!)
Soft Treatment Trends for the Winter
Season
• French flip panels
• Unusual pleated headings on panels
- inverted, goblets, cartridges, ruching
• Color-blocked columns of fabric
• Classic swags and cascades with dressmaker
details
Holiday Decorating "Buzzwords"
You'll be hearing a lot about these
holiday decorating trends as the season approaches!
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Warmth
You'll be seeing a lot of the warm side of
the color spectrum - sumptuous reds, oranges,
pinks, honeys and yellows. Create distinctive
color schemes for the holidays with one or
more of these colors. Pinks and reds are perfect
for a nostalgic or Rococo-themed holiday.
Retro/Pop
Op-art patterns, strong contrasts, graphic
looks - the attitude that "The
Future is now!" Don't discount
the classic looks as produced by the great
couture houses - Chanel (tweeds and
boucles), Pucci, Courréges, Mary Quant.
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Think
back to the 50's and the flocked tree
with pops of brilliant color for your inspiration.
Retro/Pop looks work in traditional settings
as a wonderful contrast that creates variety,
making a room or window come to life.
Shock
The colors aren't new - clear, bright hues
- but the interest is in the combination and
schemes. Can't find the right fabric for your
holiday window decorating scheme? Create your
own! Alternate panels in "shocking"
combinations like fuchsia and berry, or coffee
bean and citrine, on multiple windows.
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• Applied
Layer design techniques and methods in the
room and on the window. Layered, feminine,
girly looks are window treatments hottest
new trends.
It All Adds Up to Pretty Decorating!
Take a lesson from the fashion runway and
consider tweeds, plaids and stripes mixed
and matched in panels and top treatments.
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Buy some of the fabulous new brooches and
pin them on tab top panels or use as holdbacks
- buy several and attach them all the
way down the edge of stationary panels for
a sparkling effect.
For more information on wood blinds and cellular
shades, and how they can help with your winter
utility costs, call 1-800-919-4301.
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The
Birth of a Trend |
As
a consumer, it's great to be "in-the-know"
as to what will be the next new interior design
trends. But do you ever wonder where those
trends come from? As a forecaster, I will
share five of the factors that will indicate
where trends start. Watch these trends, and
you, too, can forecast what will be hot next.
Economy
When the economy is down, people feel pessimistic
about their lives. The colors they tend to
gravitate to have a dirty, muddy undertone.
When people feel optimistic, they will tend
to gravitate to cleaner, clearer colors.
This year, we have a mix of optimistic and
pessimistic colors. No one palette is more
important than another. Watch the grays to
become the new neutral. If your style is contemporary,
mix in a lipstick-red color with the gray.
If you are more traditional, try cream as
a wonderful accent to the new gray.
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No matter what Hunter Douglas product you
choose, you will find a color to complement
your decor and lifestyle. If it's blinds you
want, you have about a billion choices in
wood and metal.
Apparel
Forecasters watch which colors, prints and
textures people are wearing. They know if
people are comfortable wearing a trend, they
might also be comfortable living with it.
Forecasters generally watch women's fashion.
Think of your favorite department store and
how much floor space is devoted to women's
fashion as opposed to the men's department.
Women are the trendsetters for fashion as
well as being the colorful creature in fashion.
Citrus greens have been a fashion statement
on and off the runway for women. But if my
husband came home with a lime-green blazer
or jacket, I might wonder about him!
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Call
1-800-919-4301 to price your Luminette, Silhouette,
or Nantucket Window shading by Hunter Douglas.
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How
many of you bought a garment made of chenille,
velvet or velour? It might be a solid or burnout
velvet. Have you noticed how the fabrics are
the hottest fabric in interior design? We
all thought that velvets died when Elvis did,
but I guess since he has been spotted, so
have velvets!
What has been the new color in fashion? Gray.
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It could be solid, but it's also showing
up in tailored menswear prints. It can be
worn by men, women and sofas alike.
As you might guess, it's appearing in the
latest interior design trends. Look for
a wonderful mix of neutrals to showcase
these looks.
Another trend that started in ladies fashion
is sheer fabrics. |
Not just the sheers of my mother's generation,
but beautiful, visually interesting sheers.
Watch for tablecloths. You will find these
sheers in window covering products such as
Hunter Douglas Luminette® Privacy Sheers
and Silhouette® window shadings or Nantucket™
window shadings. These are gorgeous sheers
with the plus of privacy. |
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Comfortex
Shangri-La Shades |
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Shangri-La is the ultimate in beauty
and design and performance. Shangri-La combines
the light control of horizontal blinds with
the elegance of sheer fabric. With Shangri-La
you never have to choose between an open window
and an open shade. Shangri-La's Omni-View
cord system gives you full motion, full flexibility
and full views in every position. Shangri-La's
Sheer versatility makes it a perfect window
treatment.
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As
light streams in through the translucent sheer
fabric, see your world become softened with
Shangri-La. Adjustable fabric vanes can be
opened or closed, as you like. And unlike
any other window shading available, Shangri-La
can be raised with the vanes still open. Shangri-La
is available in beautiful decorator colors
with a choice of head rail styles and extra
wide widths that cover what other window shadings
can't. |
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Fabric
Collections
Shangri-La Window Shadings are available with
two different fabric vanes. Eternity fabric
gently filters light while Moonlight cast
deep room darkening shadows. Please note that
Moonlight is not a black out fabric.
Shading Operation
Shangri-La Window shadings feature the Omni-View
Cord System. |
The Omni-View system provides the ability
to manipulate the shading into various viewing
positions. From the closed and retracted
position (fabric inside the headrail), lower
the fabric by pulling down on the rear of
the loop cord until you reach the desired
shading position.
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Once lowered completely to the window sill,
continuing to pull the cord in the same
direction will open the horizontal fabric
vanes offering varied views to the outside.
Continuing to pull the cord in the same
direction will lift the shading while still
in the "view-through" mode. |
Click
the link to the left to order your Comfortex
Shangri-La!
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To retract the shading, simply pull down on
the front of the cord until the shading reaches
the desired viewing mode or fabric position.
Viewing Options
The Omni-View System provides a number of
varied views to the outside for controlling
lights and privacy. Consequently, there are
variations in visibility though the shading
when the vanes are tilted to their maximum
open positions. The following five modes can
be obtained with standard shading operation
when viewing the shading at eye level.
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Closed
top, open bottom-By partially lowering the
shade from the fully raised position, the
upper portion of your window will become semi-opaque
while allowing a clear view below.
Fully Private- When lowered completely, Shangri-la
provides complete privacy and softly diffuses
light.
Partially open- Opening Shangri-la will gradually
increase the level of light, allowing varying
levels of "view through."
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"View through" when lowered-provides
a soft veiled look of the outside.
"View through" when raised-
continue to pull the cord from the open
position, you can raise the shade and still
have the vanes open!
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Credits |
BlindsOnSale.com
thanks, Hunter Douglas, Comfortex, Graber,
and Better Homes and Gardens.
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you have any questions about our newsletter
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About
Our Organization |
| You
will enjoy shopping here because, BlindsOnSale.com
is a family owned and operated business based in
Oklahoma City. We have been in the blind industry
for over thirty years, and work with some of the
top designers and name brands. We back every product
with a limited warranty and guarantee the quality
of our products. |
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